Product marketer with 10+ years of experience in tech companies. Her mission is to tell the world about the powerful benefits of our product universe.
6 min read
Dr. Streamlove or: How We Learned to Stop Worrying and Love the Delta Update
Meet Playlist Delta Updates: a wiser way of managing big HLS playlists. A story of a single feature, from customer request to reality.
5 min read
What’s CMAF ingest? Why’s it streaming’s secret sauce?
CMAF ingest is a collaboration between members of the DASH Industry Forum (DASH-IF) and companies operating within the OTT industry.
3 min read
Unified Virtual Channel insights, from customers and partners
Unified Virtual Channel debuted in Unified Streaming’s product portfolio in early 2023. Since then the company has enriched the product, adding more features and refining its operation. Frankly, industry interest in Unified Virtual Channel has been keen.
5 min read
Virtual channels: common use cases, uncommon value
FAST channels. They’re getting front rows at trade shows. They’re getting bullet points at business meetings. They’re getting headlines and eyes on screens. Is the hype real?
5 min read
5 ways to launch channels fast
Do you know the phrase “cut to the chase”? It comes from early Hollywood. Movie execs said it, meaning, Let’s skip extra dialogue and go straight to the action. Like a chase scene. The saying caught on with the public. Now “cut to the chase” means “get to the point.”
8 min read
Go FAST, get personal, aim high, be unique, look back: 5 new ways to monetize content
Let’s say you’re a content creator, a content owner, a broadcaster, or an OTT streaming service.You’ve got some programming that’s not pulling its weight. It just … sits there.
5 min read
If you’ve got it, flaunt it: 5 ways repurposing content is king
Now that you’ve got content, you want to stream it. But what else? Put in ads? Charge more for better quality? Create super-personalized experiences? How about this, though: how about . . . all of it?